Cardboard Bravery Medals

The fancy chivalry style of Braveland and the humble materials of painted cardboard bring attention to the bravado aspect of bravery. We dare in spite of risk and with no promise of success, for if one felt no fear, bravery would not be required. Courage is needed and shown in embracing true novelty outside our comfort zone, willingly taking on tasks that push our skills to the limit, and facing adventures and tribulations that test our resolve to keep growing and evolving.

We can become more brave by simply recognizing our small and daily acts of courage because the metaphoric heart, much like its muscle namesake, does grow stronger with exercise. This is good news whether making healthy changes in our daily routine or facing life changing decisions.  One could say that it is the conscious summoning of courage that is its essence. And this can sometimes be so difficult that it deserves a medal.

The medals of Braveland are dedicated to the viewer, with the wish that Forza! Bon Courage! and similar expressions take root in our language and experience, and also that as our hearts grow stronger they yet remain gentle.

The French phrase "Bon Courage" means "be brave" as well as "good luck". The word courage is derived from the French “court” which means heart and points to the emotional nature of this aspect of our being.

"Forza" means force or strength in Italian. It is used much like the English phrases "take heart", "be brave", "good luck", or "break a leg". Forza derives ultimately from the Sanskrit "barhayati", meaning to both pluck up or tear away as well as to invigorate. "Barhayati" is the causative of "brh", which itself can mean any of to grow strong and thick, to uproot, and to bellow like an elephant.